checklistDownload
The B2B website audit checklist
42 questions we ask on every rebrand discovery call — now in a printable PDF your team can run before the kickoff.
Every rebrand engagement we run starts with the same set of questions. We wrote them down so you can run the audit yourself before you engage anyone.
The checklist covers brand, conversion, IA, technical health, and the uncomfortable "are we aimed at the right buyer?" section teams usually skip.