Visitors can't tell what you do?
If people leave your site still unsure what you sell, the message is doing the damage, not the design. Here's what usually causes it, a quick check, and what we'd look at together on a free call with Ari and Peter.
Usually it's one of these
Want the long version, with fixes? Read the full guide →
It's written in your words, not your buyers'
Internal terms and industry shorthand make sense to your team and lose everyone else.
Everything gets equal weight
When every service is presented the same way, visitors can't tell what you're best at or where to start.
Features come before outcomes
The page explains how you work before it says what the buyer gets, so most people never reach the part that matters.
A 30-second check
Answer for your own site. Nothing is sent anywhere.
Could a first-time visitor explain what you sell after one minute on the site?
Does your homepage headline say who it's for and what they get?
Would your best customer describe you the way your site does?
Teams that were here before
What we'll cover on the call
- How your buyers describe you, compared with how the site does
- The message to lead with, and what to cut
- A straight answer on fit, the likely scope and a price range. If we're not the right team, we'll say so.
Not quite it? The site isn't bringing in the right people · We've outgrown how we look · A launch, trade show or new hire is coming
Pick a time that works
Choose a slot below and add a few details about your company. It takes about two minutes.
- Who's on it
- Ari and Peter Krzyzek, the co-founders. No account managers.
- How long
- Up to an hour, usually about 55 minutes.
- What you leave with
- A straight answer on fit, the likely scope and a price range.
A quick fit check so the call is useful for both of us: most one-off projects start around $35,000, and ongoing partnerships range from $997/mo for managed care to Fractional Plus from $5,000/mo. If that's in range, let's talk.
New to working with us? See what to expect on the call →
Two quick questions (optional)
They help us prepare. You can skip them and book straight away.
Prefer to book over email? Reach a partner at hello@chykalophia.com.
Not ready to talk yet? Score your site with the free Scorecard →
We build it to convert. Or we work free until it does.
If your conversion rate doesn't double within 90 days after launch, we keep working at our cost. Not 'next project free', Not 'results may vary'. This project, until it works.
Common questions, answered upfront
Still have questions?
Book the call and ask us live, or email hello@chykalophia.com and a partner will reply within one business day.