Articles
UX & Web Design
The Website Redesign Checklist, Starting Before the Design
Most redesign checklists start with the design. Ours starts with the number the site has to move and the redirect map that protects your search traffic. Seven phases, 58 items, tick them off as you go.
PPeter Krzyzek
·October 13, 2026·19 min read
UX & Web Design
The Website Redesign RFP, With a Free Template
Most website RFPs define success as launch day. This one makes agencies bid against your real numbers. Copy the free two-page template, no form, with an appendix for manufacturers.
PPeter Krzyzek
·October 12, 2026·19 min read
Branding & Digital Marketing
AI Search Is Changing B2B Discovery: What to Do About It
Your buyers' first reader is now often a machine. It reads your site, decides what you do, and puts you on the shortlist or leaves you off without telling you. The verified data, what it means for manufacturers, and a self-audit to fix it.
PPeter Krzyzek
·July 7, 2026·11 min read
